Will Simon

WILL SIMON

willsimonprod@gmail.com
530 2nd Street c3
Brooklyn, NY 11215
917-406-7582
brooklynbrood.com
facebook.com/doismellfajitas
twitter.com/brooklynbrood

EXPERIENCE

SuperEgo Records/Michael Hausman Artist Management – New York, NY

2002 – present

      General Manager/Marketing Director

  • Manage all departments, including licensing, new media marketing, production and sales, of Aimee Mann’s record label with over $1 million annual billing.
  • Handle day-to-day management and oversee all marketing and social networking media for Suzanne Vega, Aimee Mann, Amanda Palmer and others.
  • Promoted multiple #1 records on Billboard’s internet and independent charts.
  • Designed and implemented internet marketing plans that tripled direct internet sales: includes online advertising, social networking sites, YouTube, viral marketing, and blog promotions.
  • Created Aimee Mann’s and Suzanne Vega’s direct-to-fan digital sales stores.
  • Developed contests in partnership with YouTube that generated more than one million views.
  • Negotiated digital licensing deals with Apple iTunes, MSN, Real, and other DSPs.
  • Coordinate licensing and negotiate contracts for music in TV shows, commercials, and films.
  • Design and maintain label and artists’ websites; design CD packaging, advertising and posters.
  • Product-managed Aimee Mann’s new CD 2006 Grammy winning CD.
  • Director of photography on the Aimee Mann Live at St. Ann’s Warehouse DVD.

Jetset Records – New York, NY

1997 – 2002

Product Manager

  • Managed the radio and retail departments and oversaw production, billing, shipping and inventory.
  • Worked with distributors and developed marketing plans.
  • Managed all Jetset radio promotions including multiple #1 records.
  • A&R on several releases.

Beggars Banquet/Thirsty Ear Records – New York, NY

1995 – 1997

Head of Radio Promotions

  • Managed all radio promotions for Thirsty Ear/Beggars Banquet.
  • Assistant producer for the Thirsty Ear/MTV radio network.
  • Oversaw special projects, including events for SXSW Music Seminar and CMJ Music Marathon, and implemented nationwide promotional tours.
  • Established and handled fulfillment for Thirsty Ear direct mail with 500+ titles.

OTHER EXPERIENCE

BrooklynBrood.com – Brooklyn, NY

2009–
  • Writer and creator of parenting and lifestyle blog.

MetroTot Apparel – Brooklyn, NY

2009–
  • Founder/Designer for t-shirt company

Backslap.com New York, NY

2000
  • Writer and co-creator of the animated series Antique Roadshow 3000.

WFNP Music Director – New Paltz, NY

1991– 1995
  • Programmed all music for a non-commercial radio station.  Oversaw a staff of 20 and was on the executive board of the station. Also programmed several promotional and fund-raising concerts and events.

EDUCATION

State University of New York at New Paltz – New Paltz, NY

1990- 1995
  • BA in Communications with a focus on video and audio production.

SKILLS

Expert in Macs/PCs, most Social Media (FaceBook, Twitter, Tumblr etc.)WordPress, SEO, TopSpinMS Office, PowerPoint, FinalCut Pro, Photoshop, Illustrator, InDesign, Quickbooks, Flash, HTML, ASP, CSS, Dreamweaver, FilemakerPro and much more.
I also won The New Yorker caption contest.

References available Upon Request

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